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Dr. Steven Witherly, Ph.D., PARTNER | Chief Science Officer - New Market Entry | Price Packaging Positioning | Direct Sales Market - DSXgroup, LLC

Dr. Steven Witherly, Ph.D., PARTNER | Chief Science Officer

Dr. Witherly has spent a significant portion of his career in the development of weight loss, weight management and sports nutrition products and is considered one of the leading experts in the formulation of these category products. He began his career with Carnation Research Labs, serving as Manager of Scientific Research, where he was responsible for all clinical trials and primary interaction with the FDA in areas of labeling, nutritional claims and evaluations.    

Steven then joined the Nutrilite division of Amway as Director of Research and Development. Supervising a staff of 120, he led the company’s initiatives to provide clinical substantiation for Nutrilite’s line of herbal products and nutritional supplements, drinks and health bars. As Vice President New Product Development for Herbalife, he designed innovative products for over 70 countries, including the company’s largest market, Japan. Under his direction the company performed cutting edge nutritional ingredient research as well as research into herbal medicine, to provide strong scientific substantiation for its products.

Since 2003, Dr. Witherly has been a top consultant in the health, wellness, and nutrition markets working with many leading and fast-growth companies, including Visalus. Steven was responsible for the majority of formulations for the company, who from its founding in 2005 grew to over $670 million in 2013.


In addition to consulting for DSXgroup, Steven writes for many consumer magazines and appears in programs and documentaries such as National Geographic.